PEPPERWOOL NAME AND LOGO

Posted by Beren McKay on Feb 7th 2025

PEPPERWOOL NAME AND LOGO

 I've had a few requests for more information about the origins of the brand and logo.  The following is some of the meaning behind the name and logo:           

            The name PepperWool represents a balance of innovation and reliability. Pepper symbolizes creativity, excitement, and new ideas, while Wool stands for practicality, durability, and trustworthiness—a perfect reflection of the brand’s philosophy: thoughtful design that enhances everyday experiences. 

            The origins of the name harken back to human history.  Pepper is a seasoning that drove humankind to daringly traverse the globe to acquire.  They were willing to undergo this dangerous endeavor because pepper transformed the mundane into the exceptional.  Pepper gave them a daily spark of joy when they enhanced their food with it.  We see innovation as that little spark of happiness that makes your day or your task just a little bit better.  And we strive to create products that give the users of our products that spark of joy whenever they use them.  With creative solutions to problems, we believe we can make the daily mundane tasks that everyone faces just a bit better and help us all be a bit happier. 

            Wool was the stalwart material that provided protection and warm to those early adventurers.  It kept them dry as they braved the rough seas of life.  With solid and well designed engineering we strive to provide products that are as reliable and dependable as wool. 

Our logo also embodies these two ideas.  The center of the logo is a cross hatch to remind us of the wool fabric and the diamonds in the vertical and horizontal remind us of flecks of pepper. 

The combination of these two concepts is what makes PepperWool.  We chose it as a brand name because when we put that mark on anything we ask ourselves if we have lived up to the promise of Pepperwool.